Helping people and companies unpack the psychology of money

Winner of the 2024 Money Awareness and Inclusion Award for Best Book, click here to discover more.

Do you find it difficult to stick to a budget? Do you hide purchases from your partner? Do you often argue about money with your family?
One of the most important relationships we have is with money, yet you may not be aware of the complex web of emotions and past experiences that are really driving your money habits.
Money on Your Mind helps you unpack these psychological hurdles so you can make better financial choices.
Through a mix of case studies, client stories and expertise, financial psychotherapist Vicky Reynal reveals how an emotionally absent parent can result in comfort shopping, how bullying in school can lead to overspending and how absorbing a parent’s lack of boundaries can interfere with making rational financial decisions. Reynal helps you shift those ingrained attitudes and beliefs, so you stop falling into the same damaging financial traps. You’ll learn to:

• Recognise your spending triggers
• Let go of a scarcity mindset
• Free yourself of spending anxiety
• Take control over your money habits

And finally understand what is driving your financial behaviours for an improved and healthier relationship with money.